Web Services for UK Businesses
If you run a business but don't yet have a website, then you could be missing out on a significant number of potential customers. Even if you don't have a product or service you can sell online, you can raise awareness as to the existence of your company and raise its profile with a website.If you already have a website, then you will want to make sure that it is working as hard as possible for you, steadily driving traffic through to your products, services and information and converting a healthy number of leads into customers.
There is sometimes a conception driven by the media that for a small sum of money you can put up a site, and the traffic and orders will come of their own accord. But this is the exception and not the rule. Just like anything else in life, a good web site will benefit from careful planning and structuring up front, creating a usable and intuitive taxonomy. A good site will benefit from using the right combination of technologies to enhance and compliment the services on offer, not to hinder or slow them down.
Above all, a good site will make it easy for your visitors to do what you and they want - whether that be buy a product, request information or fill in a contact form. Sadly, if you ask most impartial visitors to any given website what they think about it, common responses will be confusion or frustration at not finding what they want or finding it difficult to do what they want. And that invariable means lost sales.
There are various different elements to running a successful site, and it is hard for one person to learn about and execute them all from a standing start.
Our experienced web developer can offer a range of services to ensure you have a new website that gets it right first time, or breathe new life into an existing website. Popular services include:
- Helping research and plan your new website
- Enhancing the functionality and re-designing existing sites
- Building dynamic databases and content management systems
- Reviewing existing websites and recommending improvements
- Usability and accessibility reviews
- Search engine marketing tips, reviews and implementation
- Monitoring and advising on website tracking statistics
- Re-structuring your website to make it perform better